Field notes from a working archviz studio.
Pricing, process, lighting, software, and case-study walkthroughs. Written for architects and interior designers thinking about commissioning their first photoreal renders, and for artists who want to see how a thirteen-year studio practice actually runs.
Latest · Pricing · Field notes
How much does a 3D architectural render cost in 2026?
Real prices for 3D architectural renders in 2026: starting rates, what changes the price, independent studios vs large agencies, and what your render budget actually buys you.
· 8 min read · Read ↗
Pillar · The guide
What is 3D architectural visualization? A practitioner's guide
A working studio's plain-English guide to 3D architectural visualization in 2026: what it is, what it costs, who needs it, and how the pipeline really runs.
· 12 min

Software · Field notes
Blender vs V-Ray vs Corona for archviz in 2026: a working studio's take
A working studio's comparison of Blender, V-Ray, and Corona for 3D architectural visualization in 2026. Which one to pick, when each wins, and what nobody else will tell you.
· 10 min
Process · Field notes
How to commission 3D architectural renders: an architect's checklist
A practical checklist for architects and interior designers commissioning their first 3D archviz project. What to send, what to ask, what to expect, and what slows the project down.
· 9 min

Lighting · Field notes
Day vs night renders: lighting, mood, and budget
Daylight, twilight, and night architectural renders all cost different amounts and sell different things. A working studio's guide to picking the right time of day for your render.
· 7 min

Workflow · Blender
Interior render workflow in Blender: from CAD to final image
A practitioner's step-by-step Blender workflow for photoreal interior architectural renders in 2026. CAD import, materials, lighting, render settings, and post-production.
· 11 min
Post-production · DaVinci
Color grading 3D architectural renders in DaVinci Resolve
How a working archviz studio color-grades 3D architectural renders in DaVinci Resolve. Node tree, looks, contrast, and the moves that make a render look photographed.
· 9 min
Workflow · 3ds Max
Realistic kitchen rendering with 3ds Max and V-Ray
How to produce photoreal kitchen renders in 3ds Max with V-Ray. Materials, lighting, camera, and post-production tips from a working archviz studio.
· 10 min
Workflow · Blender
Modeling architectural exteriors in Blender: a practical guide
How a working studio models photoreal architectural exteriors in Blender. From CAD import to clean façade geometry to landscape and surrounding context.
· 11 min
Lighting · Field notes
Architectural lighting: day, night, and golden hour explained
How time of day, sun position, and color temperature shape the mood and budget of an architectural render. A practitioner's guide to lighting decisions in archviz.
· 9 min